Dress responsibly,


More and more responsible consumers are demanding and choosing 100% Animal Free fashion. In fact, the numbers have grown of fashion garment purchases that do not use materials of animal origin, substituted by vegetable fiber or technofiber.

At the same time, all over the world the number of companies that produce Animal Free garments is growing, which are committed to not using materials of animal origin for their fashion collections and their product lines.

Today it is becoming easier and easier to find ethical and sustainable fashion. It's possible for a careful consumer to put on a garment made with innovative materials that respect animals and the environment, as well as safeguarding human health.

Fashion made not only of beauty, but also ethics, is possible today!


  • Animals involved: at least 70 million animals bred and 10 million captured in the wild every year in orer to meet the demands of the fashion industry. Minks,foxes, raccoon dogs, chinchillas, coyotes, raccoons, rabbits and many others.
  • Environmental impact: producing 1 kilo of mink fur has a greater environmental impact with respect to the same quantity of alternative materials such as cotton or synthetic fibers: acryllic or polyester. 11.4 mink skins are necessary in order to produce 1 kilo of fur, so more than 11 animals, and taking into consideration that a single mink requires around 50 kilos of food during its brief life, it takes a good 563 kilos of food for the production of 1 kg of fur.
  • Health risks: it has been demonstrated that some toxic and carcinogenic chemical substances used in the fur production process (formaldehyde, phencyclidine or PCP, heavy metals, polycyclic aromatic hydrocarbons, alkylphenol ethoxylates, etc.), can also be present in a residual form on the finished product. So even a small insert of fur can be a potential health risk for people who subject themselves to chemical substances through daily wear. 


  • Animals involved in the production of down: geese and ducks are the two species of animals most commonly used for down filling. Maybe you didn't know that often the feathers are pulled off geese that are still alive, atrocious suffering that gets repeated over and over until the animal dies or is no longer able to produce "quality" feathers.
    A duck can give about 100 grams of feather and down, a goose approximately 150-200 grams.
  • Comfort: many people claim that down filling is superior to other materials. We have demonstrated that is not true by running comparative tests in which clothing products with "real down" were not necessarily better than products with synthetic lining. The breathability of products made with alternative filling is, in fact, an essential factor for guaranteeing an adequate level of comfort, and synthetic materials were shown to be more breathable compared to goose or duck down.


  • Animals involved: 50,000 silkworms sacrificed to obtain 100 kilos of coccoons for 20 - 25 kilos of silk (plus 15 kilos of waste). In the metamorphosis from caterpillar to moth, the silkworm is wrapped up in a silk coccoon. But once a moth, the insect leaves the cocoon by puncturing it, thus rendering it useless. In order to avoid the breaking of the coccoon and losing the most valuable silk, breeders kill the chrysalises by immersing them in boiling water. The silk fiber can also be obtained from broken coccoons after the moth has come out, but the resulting silk is of poor quality.

    The production of silk presents various similarities with modern animal breeding: the silkworm is exploited, transformed into a simple object that gets killed after it has performed its "job." Only the numbers count, so the fact that the silkworms and moths are living beings becomes absolutely irrelevant. Silk is a fiber obtained with cruel methods, and like many of the other materials used by the fashion industry, it can be substituted perfectly with vegetable fiber or synthetic materials such as nylon, which is more resistent and economical. 


  • Animals used for the production of leather: millions of animals are sacrificed for the production of leather earmarked for the fashion world. Not only the hides of cows (adults and calves) but also those of horses, sheep, goats and pigs, skins often obtained from animals that usually are not part of the process and do not fall into human food habits. Contrary to what many claim, the skins of animals used in the fashion industry, and for clothing more generally, are not simply the waste from the food industry, but a real business that allows breeders to earn even more from a single animal.
  • Due to the lack of reliable data, we cannot even estimate the number of exotic animals such as pythons, monitor lizards and alligators exploited in the luxury industry. Accessories, purses and shoes in crocodile skin, as well as snake, reach staggering prices, but these exotic animals are subject to such atrocities. These animals are mostly captured in the wild and after atrocious suffering during a long imprisonment, they get killed with cruel methods.
  • Leather tanning and the environmental impact: leather tanning is a practice that calls for the use of many chemical substances classified as toxic and carcinogenic, among which: formaldehyde, heavy metals, acids. The pollution from tanning must not be underestimated; that is, it is inevitable due to the fact that the skins of animals are decaying and treated as such. The tanning residue, leftovers, animal solid wastes and gaseous emissions, derived from the production and tanning of leather, fall into the three main categories of pollutants.


  • Animals used for the production of wool: the main producer of wool in the world, and thus sheep breeders, is Australia (25% of worldwide production). Probably not everyone knows that in the wool industry it's considered acceptable that the death rate for sheep and lambs is around 3 million animals every year. Most of these Australian sheep are victims of "Mulesling," a horrifying technique used by some producers that consists in the amputation (without anesthetics or medication) of the anal and surrounding zones; according to breeders, this is the only way to avoid flies laying their larvae in the folds that form in this area.

    Even if sheep are not killed for their wool, shearing is nevertheless a violent practice. The animals are immobilized and the shearing takes place without any particular attention towards the animal. In the wool industry, time is money, so cuts, injuries and even partial amputation are the price that every single animal must pay aside from losing its coat. When sheep diminish their production of wool, they are sent to the slaughterhouse for meat and shipped (tens of millions each year) to the Middle East and North Africa.

Besides fur, leather, down and animal fiber, in the clothing industry other materials of animal origin are also found, such as the waste from slaughterhouses, bones and horns, but also the ivory and mother of pearl used for producing buttons, clasps and other accessories. Awareness is needed that for all these products and fibers of animal origin, there already exist valid vegetable or synthetic alternatives.